As the World Travel Market (WTM) Africa 2024 approaches, the Namibia Tourism Board (NTB) is gearing up to make a splash, showcasing the country’s breathtaking beauty and diverse experiences. Set to run from April 10th to 12th, 2024, at the Cape Town International Convention Centre, this event marks a pivotal moment in Namibia’s journey to establish itself as a premier holiday destination in Africa.
At Stand D05, NTB, alongside 15 co-exhibitors, will create an immersive experience pulsating with Namibian hospitality and culture. Esteemed figures such as Hon. Heather Sibungo, Deputy Minister of Environment, Forestry, and Tourism, and Mr Bonnie Mbidzo, NTB Acting CEO, will grace the event, adding to its allure.
Under the theme “Travel,” Namibia’s presence at WTM Africa 2024 aims to entice visitors with its varied landscapes, abundant wildlife, and authentic cultural encounters. Highlighting the exhibition is the eagerly anticipated Happy Hour networking session on April 10th at 18:00, providing a charming backdrop for industry professionals to forge meaningful connections.
Excitement mounts with a stand competition offering enticing prizes like accommodation vouchers and destination experiences. Attendees can engage with prominent sponsorships from Naankuse Ecotourism Collection, Namibia Wildlife Resorts, and Travel Hub, fostering valuable partnerships.
NTB’s objectives span from bolstering the Destination Namibia brand to facilitating business matchmaking between Namibian operators and international buyers. By showcasing Namibia’s unique selling points and positioning it as a top holiday destination, NTB aims to create lasting awareness and drive increased interest among global travellers.
Joining the exhibitors’ team are private and public entities such as Namibia Wildlife Resort, Ondili Lodge Namibia, Exclusive Reservations & Marketing, and SES Travel Agency, showcasing the diversity of Namibia’s tourism industry.
With WTM Africa being the continent’s premier tourism marketplace, attracting over 8,300 industry professionals and 577 exhibitors in 2023, Namibia Tourism is poised to leverage this platform to showcase its unparalleled offerings and pave the way for a thriving future in the global travel landscape.
As the countdown to WTM Africa 2024 begins, Namibia stands ready to shine and beckons travellers from around the world to experience its magic.
